Stress laid on digital technologies | The Express Tribune



Pakistan Furniture Council CEO Mian Kashif Ashfaq on Monday stressed the need for using the latest digital technologies for market-driven modern designs to attract local and foreign investors.

Talking to a delegation of furniture exporters, he said modern technology was reshaping the fashion industry which encompassed many different small and niche industries.

He said it was a form of art dedicated to the creation of clothing and other lifestyle accessories. He said “we are today living in the fifth industrial revolution and fashion is shifting from mass production to mass customisation in which advanced digital technologies are used to meet the customers-driven demands of local and global markets.”


Published in The Express Tribune, June 21st, 2022.

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